Support the execution and creation of marketing automation campaigns in alignment with the overall professional lifecycle marketing strategy.
Support the implementation and management of new marketing automation & CRM system (Hubspot)
Own the setup and management of online webinars and offline events to drive registrations and effective follow-up.
Help monitor & report on the success of email campaigns, webinars/events, etc.
Manage the internal process for updating, adding and approving new marketing content and assets.
Provide overall support and assistance to the marketing team as needed.
Enable Sales to successfully position us against key competitors by maintaining a pulse on the competitive landscape.
Oversee our library of marketing and sales assets; identify opportunities to improve library in order to drive brand consistency, clarity of message, findability of assets, etc.
Support sales outreach by drafting sales emails, updating tutorial decks, etc.
Who you are:
You naturally build strong partnerships and bridges across the organization
You have an interest in researching B2B marketing trends and best practices
You’re willing to roll up your sleeves to ensure organizational success
You have excellent writing and communication skills
You have a knack for figuring out new tools and technology
You’ve got a low ego and high integrity
Nice to have:
Hubspot and/or Tableau experience
Graphic design skills