Digital Strategist - Marketing Technologies
Slalom, LLC

Job Info

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The Team

A global team focused on experiences, spanning areas like Experience Design and Customer Strategy (Customer Experience, Growth, and Digital). We enable the growth of Slalom's local teams while helping our clients transform their businesses. We are evangelists, innovators, strategists, and above all, we are people on a mission to love our work and our life.

The Role: MarTech Strategist

You will enjoy this role if you are passionate about helping clients plan, build and sustain engaging experiences leveraging the latest digital solutions.

As a Marketing Technology Strategist, you guide business stakeholders to define tech and content strategies and solutions across marketing, sales, and service - bridging the gap between the business and technology to build engaging and highly personalized experiences for customers.

Core Responsibilities

• Analyze and understand client's Marketing and Advertising technology maturity and needs from a people/process/system perspective

• Use diagnostic DS tools that such as benchmarking, maturity models and other techniques to gather customer requirements

• Drive omni-channel orchestrated experiences leveraging industry-leading marketing automation platforms and closely connected technologies (CDP, CRM, analytics, etc.)

• Deliver strategic insights on digital collaboration tools, business models, D2C systems, and demand generation through digital marketing

• Help clients plan and implement strategic roadmaps that grow digital maturity and align to organizational objectives.

• Test insights and recommendations with stakeholders

Core Skills

• Use Case & Requirements gathering

• Maturity Modeling Assessment

• Agile Marketing Transformation

• Competitive Benchmarking

• MarTech / AdTech Strategy & Planning

• Strategic Planning & Roadmap Development

• Business Case Development

Desired Background

• Advanced professional experience in Digital Strategy / Digital Transformation consulting at an established management consulting firm, digital agency and/or hands-on industry experience

• You have implemented and/or advised clients on specific capabilities/marketing technologies

• You have developed the roadmap of the marketing technology ecosystem needed to better serve customers (e.g., marketing automation platform, CDP)

• Experience facilitating and leading executive-level workshops

• Experience leading larger/complex projects in varying capacities

• Firm understanding of marketing automation platform capabilities, industry trends with experience supporting these initiatives considering strategy, people, process and governance

• Advanced in defining concepts and methodologies for business case development, including ROI model and storyboard

• Ability to travel as needed by client

• Authorized to work in the US and/or Canada without restriction

About Slalom

Slalom is a global consulting firm focused on strategy, technology, and business transformation. In 41 markets around the world, Slalom's teams have autonomy to move fast and do what's right. They are backed by regional innovation hubs, a global culture of collaboration, and partnerships with the world's top technology providers. Founded in 2001 and headquartered in Seattle, Slalom has organically grown to over 11,000 employees. Slalom has been named one of Fortune's 100 Best Companies to Work For five years running and is regularly recognized by employees as a best place to work. Learn more at slalom.com.

Slalom prides itself on helping team members thrive in their work and life. As a result, Slalom is proud it invest in benefits that include: meaningful time off and paid holidays, parental leave, 401(k) with a match, a range of choices for highly subsidized health, dental, & vision coverage, adoption and fertility assistance, and short/long-term disability. We also offer additional benefits such as a yearly $350 reimbursement account for any well-being related expenses as well as discounted home, auto, and pet insurance.

Slalom is an equal opportunity employer that is committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veterans status, or any other characteristic protected by federal, state, or local laws.

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