Digital Marketing Specialist - Sturm College of Law
University of Denver

Job Info

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A national leader in experiential and interdisciplinary legal education, the University of Denver Sturm College of Law is widely regarded as one of the nation's most innovative and ascendant law schools. Located in a beautiful, distinctive, and economically dynamic city, the Sturm College of Law offers a Top 75 full-time JD program, a Top 10 part-time JD program, a set of pioneering and nationally recognized master's degree programs, and certificate programs in animal law, constitutional rights and remedies, corporate and commercial law, environmental and natural resources law, intellectual property law, international law, and workplace law. The law school features an accomplished and highly professional staff, a faculty of nationally recognized scholar-teachers, an outstanding and diverse student body, and roughly 19,000 alumni who have achieved careers of distinction in law, business, government, public interest, and other professional domains.

Position Summary

Reporting to the Director of Marketing & Communications, the Digital Marketing Specialist will write, edit, design, and distribute a variety of communications relating to the Sturm College of Law to prospective students, alumni, institutional partners, and other stakeholders. The successful candidate will leverage a range of media formats, with a particular focus on digital marketing through the law school's website, e-mail communications, and social media outlets (e.g., Twitter, Facebook, Instagram, LinkedIn, and YouTube).

Essential Functions

• Collaborate with the Director of Marketing & Communications to develop a social media plan designed to enhance the law school's visibility and advance its strategic objectives.
• Write captivating stories, features, and shorter pieces for the law school's website and social media platforms.
• Collaborate with the Director of Marketing & Communications on developing and executing marketing campaigns.
• Administer and monitor the law school's social media platforms.
• Apply effective analytic tools to track the impact of the law school's marketing efforts and adapt strategies as appropriate.
• Manage and maintain an internal dashboard of various institutional accomplishments and rankings.

Knowledge, Skills, and Abilities

• Excellent oral and written communication skills
• Strong grammatical, editing, and proofreading abilities
• Capacity to solve complex problems with creative solutions
• Experience in planning, organizing, and managing processes that bring about the successful completion of specific deliverables
• Detailed knowledge of marketing processes across multiple platforms including websites, social media, and mobile
• In-depth knowledge of digital audience behavior and the ability to apply insights to develop more user-friendly, accessible experiences
• Ability to function in a high-paced, collaborative work environment
• Proven capacity to forge mutually beneficial relationships with internal and external stakeholders
• Proficiency with relevant technologies, including Microsoft Office suite (e.g., Word, Excel, PowerPoint) and social media applications (e.g., Facebook, Instagram, Twitter, LinkedIn, and YouTube).

Required Qualifications

• Bachelor's degree from an accredited four-year college or university
• Three (3) years of progressive work experience, with at least two years in a position that required the creation and dissemination of digital media content.
• Experience with major social media platforms
• Experience with CMS platforms (ideally, Drupal)
• A strong commitment to diversity and inclusivity

Preferred Qualifications

• Familiarity with Drupal 8 CMS platform
• Familiarity with email marketing platforms
• Experience with photography and graphic design

Work Schedule
Typical work hours are Monday - Friday, 8:30 a.m. - 4:30 p.m. Some evening and occasional weekend hours are required.

Application Deadline:
This position is OPEN UNTIL FILLED however, for best consideration, please submit your application materials by 4:00 p.m. (MST) on May 4, 2022. The best consideration date for this position has been extended to May 25, 2022 and applications will continue to be evaluated until the position is filled.

Special Instructions
Candidates must apply online through jobs.du.edu to be considered. Only applications submitted online will be accepted.

Salary Grade Number:
The salary grade for the position is 9.

Salary Range:
The salary range for this position is $50,000 - $60,000.

The University of Denver has provided a compensation range that represents its good faith estimate of what the University may pay for the position at the time of posting. The University may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on factors such as the qualifications of the selected candidate, departmental budget availability, internal salary equity considerations, and available market information, but not based on a candidate's sex or any other protected status.

Benefits:
The University of Denver offers excellent benefits, including medical, dental, retirement, paid time off, tuition benefit and ECO pass. The University of Denver is a private institution that empowers students who want to make a difference. Learn more about the University of Denver.

Please include the following documents with your application:
1. Resume
2. Cover Letter

The University of Denver is an equal opportunity employer. The University of Denver prohibits discrimination on the basis of race, color, national origin, age (40 years and over in the employment context), religion, disability, sexual orientation, gender identity, gender expression, genetic information, marital status, veterans status, and any other class of individuals protected from discrimination under federal, state, or local law, regulation, or ordinance in any of the university's educational programs and activities, and in the employment (including application for employment) and admissions (including application for admission) context, as required by Title IX of the Education Amendments of 1972; Title III of the Americans with Disabilities Act of 1990, as amended in 2008; Section 504 of the Rehabilitation Act of 1973; Title VI and VII of the Civil Rights Act of 1964; the Age Discrimination Act of 1975; the Age Discrimination in Employment Act of 1967; and any other federal, state, and local laws, regulations, or ordinances that prohibit discrimination, harassment, and/or retaliation. For the university's complete Non-Discrimination Statement, please see non-discrimination-statement.

All offers of employment are contingent upon satisfactory completion of a criminal history background check.

Advertised: April 20, 2022
Applications close:

This job has expired.