Digital Marketing Manager
Cumulus Media

Washington, District of Columbia

Posted in Media


This job has expired.

Job Info


Job Description

CUMULUS MEDIA | WASHINGTON DC is looking for an experienced Digital Marketing Manager to grow the station's digital presence, generate partnership opportunities with like-minded digital media outlets and manage the station's digital assets and content. This position requires experience working in politics, communications and digital media. It requires a high degree of organizational skills, attention to detail, time management, a personal disposition that works well with creative co-workers in both programming and sales and most importantly, has a passion for news/talk radio and politics.

Who We Are:

CUMULUS | WASHINGTON DC is currently home to two active news/talk brands broadcasting to the Washington, DC Metropolitan Area: WMAL 105.9 FM - Where Washington Comes To Talk, and WSBN-AM - ESPN 630 DC - The Sports Capitol. At CUMULUS WASHINGTON DC we strive to hire passionate, driven, resourceful, problem solvers who can drive the evolving, diverse culture of the Power of Radio to success.

This individual will integrate digital products and services into our robust radio asset offerings and identify innovative ways to meet the marketing needs of new and existing clients. This is a leadership position and will be responsible for collaboratively working with the market's overall sales and market leadership, coaching fellow sales team members on effectively selling our suite of digital products.

Key Responsibilities:

  • Develop and implement content strategy to maximize reach and engagement across station's digital assets
  • Build strategic partnerships with like-minded digital media outlets
  • Manufacture opportunities to grow the station's brand and number of daily listeners
  • Develop, track, and report on the KPIs for the Marketing Department to Market Manager
  • Foster a data driven culture that prioritizes work based on maximum possible impact
  • Coordinate and draft all sales and station promotions from conception to facilitation
  • Create and coordinate event logistics for talent speaking engagements and station events
Core Competencies:
  • Ability to develop, and implement a strategic digital marketing plan.
  • Demonstrate knowledge of managing digital products and applications, including; SEO/SEM, mobile, OTT, social media, reputation management, targeted ads (geo-fenced, behavioral) and how they can help grow our on-air and digital audiences
  • Creative thinker and problem solver
  • Ability to coordinate and oversee event marketing opportunities
  • Skilled in oral/written communications with the ability to articulate ideas and guidance concisely and professionally.
  • Comfortable presenting to a diversified array of prospects/clients
  • Highly organized with ability to support multiple tactics at the same time

  • Skilled in oral/written communications with the ability to articulate ideas and guidance concisely and professionally.
  • Comfortable creating cross platform partnerships with conservative media outlets and working across internal departments.

Job Requirements
Qualifications:
  • Washington, DC based in-person position (working remotely is not an option)
  • Strong interest and understanding of political media landscape
  • Entrepreneurial mindset with a passion for growing digital brands
  • Ability to collaborate with team to achieve goals
  • Highly motivated/ self-starter
  • Strong decision-making abilities
  • Ability to multi-task and handle pressures and deadlines
  • Must possess valid state driver's license
  • All new hires must be fully vaccinated for COVID-19 by date of hire, subject to legally-mandated accommodations
What we offer:
  • Competitive pay
  • Professional growth and career path
  • Opportunity to build and manage a cutting-edge digital media outlet
  • Focused, responsible and collaborative work environment with the ability, to ask "what if" and try innovative solutions
  • Medical, Dental & Vision Insurance coverage
  • 401K with company match to plan for the long-term
  • Paid Vacation & Holidays
For immediate consideration, please visit [ Link Removed ]

For more information about CUMULUS MEDIA, visit our website at: [ Link Removed ]

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).


This job has expired.

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