DIGITAL MARKETING INTERN
Sierra Nevada Brewing Co.

Job Info

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Get to Know Us

Ken Grossman started Sierra Nevada in 1980 with a hand-built brewhouse and the odds stacked against him. That passion forever changed the course of American craft brewing and launched a beer revolution that's in full force today. Turns out, good beer can do a lot of good, and Sierra Nevada became a cornerstone for both its innovation and its care for the Earth and its people. We're committed to advancing a culture of inclusion and believe diversity in all its forms makes us stronger. We keep pushing boundaries, whether that's in the brewhouse, with sustainability, or in the great outdoors.

Get to Know This Role

The Digital Marketing Intern will work closely with the digital marketing team (primarily our content creator and social community coordinator) to further the integrated marketing goals of Sierra Nevada. The opportunity is to learn more about digital content production and social media management in support of our priority brands, loyalty programs and the overall health of our social communities.

What You Will Do:

• Support with photograph and video production prep including but not limited to: location scouting, lighting setup, equipment and product preparation (camera bodies, lenses, batteries, memory, focus brands and glassware) and audio checks
• Support social content through competitor audits, social community engagement, and future content sourcing for the year
• Manage digital assets by organizing SharePoint, consolidating and properly archiving files
• Organize daily content in a cohesive, accessible format, organizing folders of RAW photography, video files, audio, and uploading final approved content for company-wide accessibility in our digital DAM and marketing folders
• Learn to capture content that documents the daily operations of a craft brewery and have the opportunity to pitch creative ideas, create content, and assist with editing and delivery
• Coordinate work back schedules for weekly and bi-weekly social livestreams (Instagram/Facebook Live, YouTube Live)
• Organize the digital production calendar and identify opportunities for multimedia projects, interviews, and brand awareness
• Create engaging social media content to occupy quick view platforms including Instagram and Facebook Stories, YouTube Highlights, and Sierra Nevada and taproom social media feeds. Content should share behind-the-scenes developments around the brewery, product highlights, and engaging content such as polls and live demonstrations.
• Syndication data entry
• Creative brainstorming
• Blog writing

Please Apply if You Have:

• Knowledge of creative software (ie. Adobe Creative Suite) helpful
• Basic photography knowledge
• Knowledge of social media platforms
• Candidate should be creative, hungry to learn production skills and eager to translate learnings into marketing content.

Additional Requirements to Consider Before Applying

• You must be at least 21 years of age to work for Sierra Nevada Brewing Co.
• Selected candidate must pass a pre-employment, post offer background check.

Before applying for this role, please review the full job description, including the physical demands and working environment: https://sierranevada.jdxpert.com/ShowJob.aspx?EntityID=2&id=3047

** This position will remain open until filled; online applications will be reviewed weekly **

Sierra Nevada Brewing Co. is an Equal Opportunity Employer

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