Digital Account Executive
Cumulus Media

Job Info

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Job Description

CUMULUS MEDIA | Fayetteville, NC is seeking a talented and dynamic Digital Account Executive who thrives in a fast-paced working environment. We are looking for a passionate, motivated, goal-oriented and highly competitive individual with a proven track record of over-achieving sales goals. We hire driven, resourceful, organized, customer-focused problem solvers who have great communication skills and the ability to cultivate client relationships. In return, we offer a unique career opportunity: one where you are given a challenging mission, world-class tools to help you succeed, and the chance to realize your full potential as a sale's professional.

Who We Are:

CUMULUS | Fayetteville NC currently features 4 stations in the Fayetteville area and surrounding counties. Our stations include: Q98 WQSM-FM CHR/Hot Adult Contemporary, 640 WFNC-AM Talk Radio, Magic 106.9 WMGU-FM Magic our Urban Adult Contemporary Station, Rock 103 WRCQ-FM Rock. The cluster of 4 stations reach thousands of listeners on a daily basis.

Cumulus Media is looking for passionate, motivated self-starters to join our sales team with 4 incredible brands and a full suite of digital offerings.

• Able to identify client business needs by gaining a deep understanding of their goals, objectives, KPI's and processes, as well as their external environment including key market and consumer trends to proactively develop customized advertising solutions to meet client objectives
• Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events); negotiation and closing skill set
• Proven experience in growing and maintaining a robust sales funnel and use of an industry CRM
• Beyond our broadcast products, have strong familiarity and become fully versed in selling both Cumulus' station digital assets (e.g. streaming, stations website and social advertising) and digital audience extension products to deliver a complete marketing solution to advertisers
• Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to build and maintain a full pipeline of sales prospects
• Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis
• Stay abreast of the competitive landscape and emerging technologies to best position Cumulus in the marketplace
• Commitment to Cumulus Media Fayetteville NC sales standards

Job Requirements

Qualifications:

• All new hires must be fully vaccinated for COVID-19 by date of hire, subject to legally-mandated accommodations
• Creative spark - the ability to garner an understanding of a customer's goals, objectives, KPI's and business to apply that creative spark and design, then deliver customized, comprehensive, integrated advertising campaigns
• Background in outside digital sales including but not limited to SEO, SEM, social media, digital video channels, email marketing, multi-channel ads, blended OTT/CTV, programmatic display, social platforms, Responsive guarantee, PPC, People-based marketing, etc. required
• Experience developing new business relationships in an outside sales role to include prospecting and seeking new clientele though networking, referrals and calls.
• Excellent communication skills as a presenter of sales opportunities and post-sale successes
• Strong understanding of lead generation and ability to connect with viable prospects
• Comprehension of sales metrics in order to fill a sales funnel and robust pipeline of residual business
• Positive attitude, creative with high energy & passion for outside sales with the willingness to get beyond comfort zone for professional growth
• Bachelor's Degree in Marketing or related field preferred, but not required.

What we offer:

• Individual-focused onboarding, training and support with a flexible, fun work environment
• Commission-based organization with uncapped earning potential, following first year salary guarantee
• Focused, responsible and collaborative work environment with the ability, to ask "what if" and try innovative solutions
• Medical, Dental & Vision Insurance coverage
• 401K with company match to plan for the long-term
• Paid vacation & holidays

For immediate consideration, please visit [ Link Removed ]

For more information about CUMULUS MEDIA, visit our website at: [ Link Removed ]

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).

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